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Ulta’s Black Friday Sale is live now. You can get up to 50% off popular brands such as Tarte, Stila, and MAC and save on devices from Foreo, Bio Ionic, and T3 throughout the week. 
We’re also keeping tabs on Black Friday deals available online on Sephora, Nordstrom, Amazon, Target, Walmart, The Home Depot, and more. See our guide to the best overall Black Friday deals here.
To potentially save even more online, visit Insider Coupons to find the most up-to-date Ulta coupons and promo codes. 

Ulta cherrypicks all of our favorite beauty products and puts them together in one place for easy shopping. And as of November 21, you can shop Black Friday discounts on many of its bestsellers. 
This year, you’ll find deals on cult-favorite products like the Stila Stay All Day Liquid Lipstick, Naked eyeshadow palettes, and the Foreo Luna 2. Plus, you’ll get free shipping on orders over $35. Below, you’ll find some of the best deals available now.

Shop all deals at Ulta here.
Best Ulta Black Friday and Holiday Deals for 2020:
The Burgundy Palette Kyshadow (medium, Preferred: Ulta)Your #1 Bestsellers Kit (medium, Preferred: Ulta)Featherweight Compact Folding Hair Dryer with Dual Voltage (medium, Preferred: Ulta)Volumizing Hot Rollers Luxe Set (medium, Preferred: Ulta)We’ve tested the T3 Hair Rollers ourselves and liked them as a fast, easy way to cheat a blowout. You can read our full review here.

Naked Heat Eyeshadow Palette (medium, Preferred: Ulta)
Luna Mini 2 (medium, Preferred: Ulta)Many Insider Reviews members have used the Luna at home for years now. You can find a full review of the original Foreo Luna 2 here.

How do we select Black Friday deals from Ulta?

We only choose products that meet our standards for coverage. These items come from trusted brands that we know and use or have tested.
The deal price must be better than the retail price or the normal sale price, and if we write about it, we’ve made sure it’s not available somewhere else for cheaper.

When does Ulta’s Black Friday sale start?
The Black Friday 2020 sale is happening now online and in stores and will run all week long.
What is Ulta’s return policy?
Ulta accepts in-store purchase returns within 60 days of the original purchase with the receipt. Online orders can be returned in-store or sent back by mail, though you will need to cover the shipping costs. 
Can I shop at the Ulta store near me?
So far, yes. Ulta will be closed on Thanksgiving — parting from tradition — but it will reportedly be open from 6 a.m. to 10 p.m. on Black Friday, though this may vary based on location. With public health in mind, we’d recommend shopping online. You’ll also save yourself from lines that won’t move as quickly as in previous years. 
How does Ulta stand up to the competition on Black Friday?
Ulta carries products that Sephora doesn’t and vice versa (for instance, the cult-favorite Tarte Shape Tape concealer is only available at Ulta). We’ll be price-matching between the retailers, but we’d recommend checking both Sephora, Ulta, and Nordstrom for your best discounts on the products you really want. But, Ulta’s additional coupons do give the retailer an edge on beauty products. Other retailers may automatically price match, but they often don’t adjust to lower in-cart prices that you can get from coupons.Join the conversation about this story »
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